Brands & Advertising

Brands & Advertising

Mr Bigg’s gives out sanitizers, nose mask, gloves

Daniel Obi Apr 07, 2020

Mr Bigg’s, a quick service restaurant operated by UAC Restaurants Limited, has shared over 400 alcohol-based sanitizers, surgical mask and...

Brands & Advertising

Coronavirus: FMN donates Golden Penny Food products to Nigerians

Daniel Obi Apr 07, 2020

Flour Mills of Nigeria Plc , Nigeria’s integrated food business and agro-allied Group, owners of Golden Penny has announced its...

Brands & Advertising

COVID’19 tests national systems as media gets high score for overall coverage

Daniel Obi Apr 07, 2020

The overall media coverage of COVID ’19 by Nigerian media is scored high by communication experts who underlined the exhibited...

Brands & Advertising

Coronavirus: Traditional media remain ‘Trustworthy’ source – says Kantar latest survey

Daniel Obi Apr 01, 2020

There is an increase in media consumption across channels as countries, including Nigeria move deeper into the coronavirus pandemic. But...

Brands & Advertising

Nigeria needs to copy others, tell its positive stories to expand reputation index

Daniel Obi Mar 31, 2020

Nigeria is struggling with image problems due to various factors including its historical inability to consistently project its positives. In...

Brands & Advertising

Coronavirus fallout - How brands should respond to declining sales

BusinessDay Mar 31, 2020

It is now a sad reality that the disruption which the coronavirus is creating is on the increase in Nigeria...

Brands & Advertising

Coronavirus: The World is at war

Daniel Obi Mar 31, 2020

Nations are at war with invisible enemy, coronavirus which has claimed several lives. “We are at war with coronavirus, President...

Brands & Advertising

Study gives brands direction on how to stay connected in pandemic world

Daniel Obi Mar 31, 2020

Latest consumer study by Kantar has identified clear pitfalls to be avoided in advertising during the time of pandemic such...

Brands & Advertising

FoodCo make case for consumer retail sector to boost economy

Daniel Obi Mar 24, 2020

Amid growing concerns about falling oil prices and the Coronavirus epidemic slowing global stock markets, stakeholders in the Nigerian retail...

Brands & Advertising

Private sector, States must act fast, pull resources to stem coronavirus spread – Jinmi Ajayi

Daniel Obi Mar 24, 2020

Jinmi Ajayi is an Agribusiness Practitioner and founder of Vds Farms. In this interview, he assesses the agricbusiness and the...

Brands & Advertising

Coronavirus: Tell your followers to sit at home, Foundation advises religious leaders, politicians

Daniel Obi Mar 24, 2020

The Akin Fadeyi Foundation, convener of the Corruption, Not in My country Project has called on all religious, political and...

Brands & Advertising

Private sector, States must act fast, pool resources to stem coronavirus spread in Nigeria– Jinmi Ajayi

Daniel Obi Mar 24, 2020

Jinmi Ajayi is an Agribusiness Practitioner and founder of Vds Farms. In this interview with Daniel Obi, he assesses the...

Brands & Advertising

Event companies, venues get knocks in the time of Coronavirus

Daniel Obi Mar 24, 2020

In the event of Coronavirus pandemic, many sectors and economies are feeling the heat with event companies and event venues,...

Brands & Advertising

FoodCo confirms Ade Sun-Basorun as CEO

Daniel Obi Mar 24, 2020

FoodCo Nigeria Limited, an indigenous diversified consumer goods company has announced the confirmation of Ade Sun-Basorun as substantive Chief Executive...

Brands & Advertising

Indomie stakes prizes in Magnet Promo

Daniel Obi Mar 24, 2020

Indomie noodles, has announced the kick-off of yet another exciting nationwide consumer promotion tagged “Indomitables Magnet Promo.” The three -month...