• Monday, July 22, 2024
businessday logo


St. Lauren repositions, expands to more markets

St. Lauren repositions, expands to more markets

Management of St. Lauren, the non-alcoholic wine brand of Grand Oak Limited, has officially unveiled a new look for the brand across its three variants – Red, Gold and White to create consumers appeal.

The event held in Lagos recently, according to a statement was attended by industry experts, consumers, and media personalities who experienced the unique taste and luxurious appeal of the wine.

According to the statement, the new-look St. Lauren non-alcoholic wine features a sleek and modern design that allows consumers to celebrate every moment in style. The new design now comes in elegant and contemporary packaging that enhances the look and feel of St Lauren.

Stanley Obi, Director, Prime Business Unit, Grand Oak Limited, said in the statement “We are thrilled to present the brand-new look of St. Lauren to our esteemed customers. This re-launch represents our commitment to providing a luxurious and exceptional experience to our consumers.

Read also: Nigerian Breweries issues N25bn commercial paper

“We are excited to present the new elegant look of St. Lauren non-alcoholic Sparkling Wine at our event launches in Lagos, Abuja and Port Harcourt, bringing the unique taste and quality of St. Lauren to more people. We believe that this new chapter for St. Lauren will open more celebratory occasions for our esteemed consumers”.

The relaunch of the brand in Lagos marks the beginning of an exciting journey for St. Lauren, as the launch is also expected to expand to other markets.

Commenting on the brand-new look and flavours, the Brand Business Manager, St. Lauren Non-alcoholic, Oluseun Mudashiru, said “St. Lauren is an enabler of celebration at every occasion. With our new look, we are excited to provide a fresh and modern experience for our customers.

Crafted with the finest ingredients, St. Lauren ensures a refreshing and satisfying taste as the perfect accompaniment to any event. From hosts to event planners and food curators, you are guaranteed exquisite taste and experiences with St. Lauren at your events.”

St. Lauren aims to expand its reach and cater to premium non-alcoholic wine lovers across Nigeria, while also providing an unmatched wine experience for those who love to celebrate in style.