Public Relations (PR)

Tolulope Olorundero, Founder, Nigerian Women in Public Relations, has stated that the 2023 edition of the annual conference will bridge the knowledge gap in the communications and public…

Artificial intelligence is here to stay as the digital era progresses. It's surprising that public relations consultants and practitioners aren't feeling the ground shake as an army of…

My last treatise considered the field of public relations from a rather general perspective by paying attention to the required skills and the principles of public relations. It must be…

Public relations, as a professional engagement and academic discipline, is likened to many other activities such as advertising, publicity, propaganda and so on. In this piece, I shall…

What Amazon should have done 1. Have a communications strategy To the observant communications professional, it was obvious that Amazon had no real Crisis Management communications…