• Wednesday, April 24, 2024
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Thowbie Makeovers: Redefining sustainability, safety in skincare market

Thowbie Makeovers: Redefining sustainability, safety in skincare market

In recent years, there has been a growing global concern about the environmental impact of the beauty and skincare industry.

From plastic packaging to harmful ingredients and excessive waste, traditional skincare practices have often been detrimental to the planet.

However, Thowbie Makeovers Nigeria Limited is taking a different approach.

Oluwatobi Daramola, a passionate advocate for sustainable skincare, founded Thowbie Makeovers Nigeria Limited with a mission to provide effective skincare solutions while minimizing the company’s ecological footprint. Every aspect of the business, from product formulation to packaging, is carefully curated to ensure sustainability.

Oluwatobi Daramola, a Medical Aesthetician is revolutionising the skincare market by redefining sustainability. This innovative company is prioritizing environmentally-friendly practices while delivering quality skincare services and Bodycare products, setting a new standard for the industry.

One of the key initiatives implemented by Thowbie Makeovers Nigeria Limited is the use of natural and eco-friendly ingredients. Oluwatobi Daramola and her team prioritize sourcing ingredients that are derived from renewable resources and have minimal environmental impact. This not only ensures the quality and safety of the products but also contributes to the reduction of harmful chemicals in skincare.

In addition to sustainable ingredients, Thowbie Makeovers Nigeria Limited is committed to reducing packaging waste. The company uses recyclable and biodegradable materials for product packaging, minimizing the use of plastic and other non-biodegradable materials. By encouraging customers to recycle or repurpose packaging, Thowbie Makeovers Nigeria Limited aims to create a closed-loop system that minimizes waste generation.

Furthermore, Oluwatobi Daramola and her team actively promote responsible consumption and educate customers about sustainable skincare practices. Thowbie Makeovers Nigeria Limited emphasizes the importance of using products sparingly, choosing multi-purpose items, and adopting a conscious approach to skincare. By empowering consumers with knowledge, the company aims to foster a positive shift towards sustainable beauty habits.

The commitment to sustainability displayed by Thowbie Makeovers Nigeria Limited is not only beneficial for the environment but also a reflection of the changing values of consumers. More and more individuals are seeking skincare products that align with their ethical and environmental values. By offering a range of sustainable skincare options, Thowbie Makeovers Nigeria Limited is catering to this growing demand and setting a new standard for the industry.

Thowbie Makeovers Nigeria Limited, founded by Medical Aesthetician Oluwatobi Daramola, is redefining sustainability in the skincare market. Through their focus on eco-friendly ingredients, thoughtful packaging, and consumer education, the company is leading the way towards a more sustainable future for the beauty industry.

Use of natural and eco-friendly ingredients

Speaking on how she uses natural and eco-friendly ingredients to ensure safety of skin, Daramola explained that for her natural and eco-friendly skincare/body-care product, she prioritise using milder formulations.

“Harsh chemicals, artificial fragrances, and synthetic ingredients that can potentially irritate or harm the skin are avoided. This helps minimize the risk of allergic reactions and sensitivity.

“My Natural skincare product incorporate plant-based ingredients such as botanical extracts, essential oils, and natural butters. These ingredients can provide nourishing and moisturizing benefits to the skin. They may also contain vitamins, antioxidants, and other beneficial compounds that help support overall skin health.

“My Natural body-care products aim to use ingredients that are non-toxic and free from harmful substances such as parabens, sulfates, phthalates, and artificial colors. This reduces the potential for long-term negative effects on the skin and overall health,” she explained.

She listed general plants/ingredients that are often present in your products to include Aloe vera, rosehip oilis, witch hazel, hyaluronic acid, Vitamin C, Shea Butter and Retinol.

Apart from skin type difference and quality, Daramola reasons why people react to certain products.

According to her, some individuals may be allergic to specific ingredients commonly found in skincare products. These allergies she said can range from mild irritation to severe allergic reactions, such as hives or swelling. Common allergens include fragrances, preservatives, and certain plant extracts.

She also hinted that certain individuals may have sensitivities to certain ingredients, even if they are not technically allergic. These sensitivities, she said can cause redness, itching, or irritation upon contact with the product.

She also.explained that skincare products can contain ingredients that are inherently irritating to the skin, such as alcohol, harsh detergents, or certain acids, adding that these ingredients can disrupt the skin’s natural barrier function and lead to inflammation or irritation.

She also explained that using multiple skincare products that contain different ingredients or have conflicting effects can sometimes lead to reactions. Certain combinations can cause irritation or even chemical reactions when the products interact on the skin, she said.

Other reasons she gave include Individual skin differences and incorrect usage.

Daramola’s passion for skincare

Daramola said she has deep passion for skincare, body-care and beauty and enjoy helping people improve their skin health and appearance and this made her enter the skincare market.

She told BDSunday that she finds fulfillment in seeing her clients’ positive transformations and also has a strong desire to help others and make a positive impact on people’s lives.

“I understand the significant role that healthy and radiant skin plays in an individual’s self-esteem and overall well-being.

“I have Interest in Advanced Skincare Treatments because it offers the opportunity to work with advanced skincare treatments and technologies. I enjoy staying up to date with the latest advancements in the industry and providing clients with effective solutions for their skin concerns.

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“I strive to educate their clients on overall well-being and offer personalized treatment plans that address not just the external symptoms but also the underlying causes of skin issues,” the medical aesthetician said.

Success stories

Daramola shared some success stories she had recorded through her products to include acne treatment, anti-aging solutions, hyperpigmentation correction, skin sensitivity management and skin rejuvenation.

“Through a combination of professional treatments and targeted at-home products, the client’s acne gradually improves, resulting in clearer and healthier skin.

“As a medical aesthetician I recommend a comprehensive anti-aging skincare routine, including products with ingredients like retinol, hyaluronic acid, and antioxidants. Over time, the client experiences a reduction in fine lines, improved skin texture, and a more youthful appearance,” she disclosed.

On hyperpigmentation Correction, she said “a client with hyperpigmentation issues consults with a medical aesthetician. The aesthetician recommends a treatment plan that includes professional chemical peels and specific skincare products targeting pigmentation. With consistent use of the recommended products and treatments, the client’s skin tone gradually becomes more even, and the appearance of dark spots diminishes.”

Daramola said she can identify a client’s triggers to skin sensitivity and suggest gentle, fragrance-free, and soothing products and afterwards the client would experience a significant reduction in redness, inflammation, and discomfort.

If a client wants to improve the overall health and radiance of their skin, I perform a combination of treatments such as microdermabrasion, facial peels, and light therapy. The client’s skin becomes noticeably smoother, brighter, and more rejuvenated,” she added.