The 2018 edition of the annual One Lagos Fiesta in conjunction with Star Lager, officially kicked-off on Monday, December 24, 2018, at five designated locations in Lagos State.
The eight day, non-stop, celebration and star-studded fiesta is aimed at ushering in the new year as consumers get to witness concerts from leading Nigerian musicians including Wizkid, Davido, Pasuma, Olamide, Sunny Ade, Mr Real, Slimcase, Mr P, Teni and a host of others.
As sponsors of One Lagos Fiesta, Star Lager is celebrating the iconic Lagos heritage just as the brand did in 2017 with the massive 58-foot tall Aro Meta Statue built out of over 3,000 Star crates, with an LED screen base.
The One Lagos Fiesta is featuring support from Star Lager in five locations – Agege Stadium Agege, Bar Beach, Epe, Ikorodu, Badagry and Victoria Island, culminating in a grand finale at Eko Atlantic City and the national premium beer brand will provide refreshments for consumers as they partake in exciting games and experiences at the Star Corner.
Speaking about Star’s support of the event, the marketing director, Nigerian Breweries Plc, Emmanuel Oriakhi, declared, “Star Lager is committed to providing the best entertainment offering to consumers as we continue our support of One Lagos Fiesta. We take pride in this partnership and our goal is to continually upgrade experiences for our consumers as we promise bigger and better experiences in the future.”
Star Lager in previous years, has been present and supportive of the annual year-end felicitations. Oriakhi expressed the brand’s commitment to extending the excitement by saying,
“Star Lager has always been a proud supporter of the iconic Lagos heritage and this year we have something special planned and we can’t wait to unveil it”.
Star Lager, an iconic national premium product, brewed by Nigerian Breweries plc, a Heineken Company, will also be hosting a series of exclusive events in 2019. With a long history of supporting the consumers’ passion, Star continues to create premium experiences as it is doing this December with Wizkid VIP Experience, Olamide Live In Concert, Burna Live, Uli Music Festival and Warri Again.
Join BusinessDay whatsapp Channel, to stay up to date
Open In Whatsapp