• Sunday, April 28, 2024
businessday logo

BusinessDay

Schweppes brand moves to enhance consumers’ experience, unveils 40cl pet bottle

Schweppes brand moves to enhance consumers’ experience, unveils 40cl pet bottle

Schweppes beverage brand has introduced a new sleek 40cl pet bottle into the Nigerian market. The recently introduced bottle is an extension of the elegance of the three Schweppes brand variants: Virgin Mojito, Chapman, and Pineapple with malt extract.

Read also: Beer makers retained earnings plunge, threatens dividend payments

Yusuf Murtala, the Marketing Director, Coca-Cola Nigeria, said the aim of the Schweppes 40cl PET Bottle launch is to revolutionize the approach to how people socialize and foster positive connections.

“Schweppes has an illustrious history of delivering exceptional and timeless flavors. Our objective is to elevate our consumers’ experience with the brand. With our innovative new bottles, consumers can now savor our premium brand and experience refreshment whenever and wherever they desire,” he remarked

Adesoji Omoigui, Senior Marketing Manager, Flavours, Coca-Cola Nigeria, emphasised that “the newest inclusion to the Schweppes family aims to provide elevated and gratifying socializing experience. The Virgin Mojito, Chapman, and Pineapple with Malt Extract variants in the PET bottles are the perfect fusion of taste and style.”

The event held in Lagos was attended by Nigerian celebrities from the entertainment industry as well as many corporate executives.

Read also: Aleph signals global dominance with new brand initiative

Top music acts like Byno, Chike, Wande Coal, Dbanj and the Okoye brothers, P Square engaged the audience with their energetic and classical songs that left guests excited all through the party. The soiree also saw the Brand Ambassadors Ebuka Obi-Uchendu and Nollywood sensation Sharon Ooja in attendance.