advertising

In view of the volatile, uncertain, complex and ambiguous economic environment in Nigeria, practitioners in advertising industry have been told to explore other sectors and markets apart…

Some industry leaders in the marketing and communications industry have advocated for an inclusive global media environment as they shed more light on the harmful stereotypes in media and…

FPL Media, a leading out-of-home advertising company has partnered with the Outdoor Advertising Association of Nigeria (OAAN) on its maiden conference, exhibition, and awards scheduled to…

Last week, this column talked about out-of-home advertising which is another name for outdoor advertising. We stressed the effectiveness and strength of outdoor advertising and how, compared…

The Group Chief Executive Officer of McEnies Global Communications, Omolaraeni Olaosebikan, a foremost Public Relations expert, has enjoined practitioners, particularly young and upcoming PR…