• Saturday, May 25, 2024
businessday logo


Man United Di Maria, Falcao kits dominate sales in EPL

Manchester United’s new stars have sent them flying to the top of the personalised shirt sales in the Premier League.

Online kit retailer Kitbag, who offer personalised printing on most of the jerseys they sell, has revealed some interesting statistics about just who is the most popular name to get on the back of a shirt in the Premier League.

One third of kits sold on Kitbag.com in the week following the closing of the transfer window were Falcao and Di Maria following on an impressive 24 percent.

Arsenal’s is Alexis Sanchez, with 36.4 percent and Liverpool fans will not be surprised to see Steven Gerrard is number one at Liverpool, with 23.7 percent.

Manchester City’s main man remains Sergio Aguero on 33.7 per cent of kits and Chelsea have another newbie leading the way on their kits, Cesc Fabregas adorning 26.6 percent.


Dominating half the market between them, the new Manchester United signings have given their club a huge lead in the charts, with Arsenal new boy Alexis Sanchez and Liverpool Mario Balotelli totalling a meagre 13 percent in the same period.

Considering Liverpool CEO Ian Ayre revealed that Liverpool made £50,000 from Balotelli shirt sales on the day he signed alone, one can only imagine how much cash Falcao and Di Maria have generated for their club in the weeks since their signings.

While his numbers pale in comparison to his fellow South Americans, Arsenal’s Sanchez can at least be proud of his effects on Arsenal’s total shirt sales over the summer, which rose by an astronomical 403 percent compared to those from the same period in 2013. But there is no doubt who is the big winner in terms of turnover this summer. Perhaps due to the influx of new signings and the new kit deal with Puma their has been a rise of 403 percent in the sale of Arsenal shirts through the kitbag website since this time last year.

That is a quite staggering increase, and you can be sure Arsenal will be laughing all the way to the bank with their cut of these merchandise sales.

Anthony. I Nlebem