A leading Nigerian integrated marketing communications expert, Abayomi Ayoola, has promised both local and international brand owners in the country an assured delivery of exceptional brand experiences by his young but highly creative and innovative agency in the coming year and beyond.
Speaking with journalists in Lagos recently to review the activities of Exposé Marketing Solutions in the outgoing year, Ayoola disclosed that the coming on board of the agency in this uniquely historic year – 2020 was one of the best things that happened to him in his entire professional life.
According to him, it had also turned out to be one of the best things that happened in the integrated marketing communications ecosystem in Nigeria in 2020.
Ayoola says the agency that focuses on three core areas – experiential, digital, and PR – had already begun to cause quite a stir among brands and competing agencies because of its world-class ideation and precise execution credentials.
“We have been in operation for barely a year, and we have already started making a buzz on the marketing scene,” he said.
“Exposé has several big-name brands like Redbull, Dulux, VorianCorelli, MarathonBet, Rite Foods, and LiveScore on its ever-growing clientele,” he further said.
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He added that as a matter-of-factly that the company is already fulfilling his long-time dream of transforming the face of marketing in Nigeria by helping brands craft and tell their stories, while also creating memorable experiences for their customers.
He noted that Exposé will put Nigerian brands on the map by working with them to attract the type of recognition and traction that they deserve.
“The agency aims at becoming an industry leader in providing sales and marketing solutions through informative technology and human interaction by creating consumer experience platforms for clients,” he stated.
He was very confident to declare that next year will surely be bigger and better when the business plans go in full gear.
Ayoola has garnered over 12 years of cumulative experience in several industries including, media & entertainment, banking, logistics, and experiential marketing.
Before floating Exposé, he had successfully developed plans and executed consumer projects for Pernod Ricard Nigeria (the markers of Martell, Absolut Vodka, Chivas, and more), Diageo, Huawei Technologies Ltd, Airtel Nigeria, AB InBev, Reckitt Benkiser, World Bank, Procter & Gamble, and British American Tobacco among others.
Abayomi was the founding managing director at Grey Cottage Nigeria where he spearheaded experience-driven executions for Amstel Malta, Heineken, Goldberg, Clorets, TomTom, Johnson and Johnson’s Savlon, and Johnson baby products, and DSTv among others.
His agency, Exposé is an integrated marketing, communications, and events management entity, with the mission to change the activation landscape through innovation, creativity, and consistency.
The agency focuses on creating quality brand experiences through cutting-edge innovations by leveraging committed vendors and a vastly experienced and exposed team.
