Payaza, a fintech payment gateway, has said it rebranded to continue delivering exceptional payment solutions that empower businesses across Africa.
Seyi Ebenezer, CEO of Payaza, while speaking at the brand relaunch tagged ‘Payaza 2.0’ which was held in Lagos, said the future of banking or doing transactions across Africa is through payments and that is what we want to achieve.
“Our rebrand is more than just a fresh look, it is a promise to continue delivering exceptional payment solutions that empower businesses across Africa,” Shola Asiru, global head of branding at Payaza said.
“Our goal is to make payment seamless and accessible for everyone, and we believe Payaza 2.0 is a significant step towards achieving that goal,” he said.
At the launch of Payaza 2.0, the firm introduced a refreshed visual identity, a revamped website, and an upgraded web app interface which was collectively named Payaza 2.0.
“The rebrand embodies Payaza’s innovative spirit and commitment to enhancing user experience, with new primary colours, Indigo and Screaming Green reflecting the brand’s vibrant energy,” the firm said in a statement.
“The rebrand also introduces new products and services, including Stride by Payaza and EventPorte, aimed at broadening Payaza’s reach and impact across Africa,” it stated.
Ebenezer, CEO of Payaza said, “Our new identity is more than just a logo, it embodies our core values of trust, innovation, and inclusivity.
“It is about innovation and technology but our vocal point is about employee satisfaction,” he said while adding “Our goal is to make payment seamless and accessible for everyone.”
Payaza, which aims to be the next generation of payment solutions, said in a statement “Our digital payment platform offers seamless payment processing services and mobile payment solutions for businesses of all sizes.
“From cutting-edge technology to expert guidance, we provide everything your business needs to thrive in today’s dynamic landscape,” Payaza stated.
