Media analysts have justified the 37 percent increase in cover prices of various national newspapers, saying it is the sign...
The chairman of Troyka Group, Biodun Shobanjo is a happy man. He is growing his business to outlive generations. Shobanjo...
As various stakeholders and economists discuss the best possible strategy to unleash the African potentials for faster development, public relations...
Central Bank of Nigeria mid last year employed restriction on forex as a tool to discourage importation of some items....
Nigeria’s foremost innovative IT solutions company, Concept Nova has launched a reward scheme to boost access to its car tracking...
MTN Nigeria as a big brand in the Nigerian telecommunication industry has sufficiently demonstrated how telephony can assist businesses grow, not just from voice calls or SMS,...
Companies pushing for deeper consumer engagement in their marketing approach can achieve more value with cost effectiveness by allowing all...
S&T Media is a new outdoor advertising firm that focuses on place-based advertising. The firm recently secured multimillion naira seed...
Consumer research and customer satisfaction are ingredients for outwitting competition in any sector. The two factors are significant to brand...
Nigeria, Africa’s largest economy, has continued to attract foreign investment in spite of economic challenges as Pulicicis Groupe, the largest...
Guinness Nigeria, a subsidiary of Diageo Plc of UK, has ventured into the CSD market, increasing the already existing competition as...
Running a business goes way beyond the provision of goods and services to consumers, organizations and stakeholder groups, it also...
As many businesses in Africa are still unsure how to approach digital marketing for successful impact, a digital marketing specialist,...
PZ Wilmar Foods Limited, producer of Mamador Cooking Oil has made good its promise to loyal consumers across the country...
The President of ADVAN, David Okeme and the ADVAN Board of Trustees’ Chairman, Aare Fatai Odesile are leading a six...