Nigeria’s seasoning market is a competitive one. Newer products are pushing to take more slice of the cube market, where consumers are on a quest for quality and authenticity.
Terra Gold from the stable of TGI is making great strides. Terra seasoning cube, in the competitive market has been setting new standards in the culinary world with innovations and its popularity is rising which may challenge other products.
Commending the product, Osho Glory, a university student in a statement shares her experience. She noted that as a student who loves to cook, she sometimes couldn’t afford all the ingredients, but with Terra Gold Cube, she gets the flavour, taste, and aroma she desires. It has provided her unmatched convenience, without compromising on taste.
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Aisha Ibrahim says “Regardless of what you are cooking, Terra Gold Cube makes its taste and aroma so much better”.
Probal Bhattacharya, Chief Marketing Officer, TGI Group said “We understand how dynamic the Nigerian Culinary space is and our role is to empower consumers with the right seasoning for all their dishes, whether local or international. Food is an important part of everyday life, and we aim to ensure flavours are brought to life one dish at a time”.
