Ferrari shares have gone back to their pre-launch levels, recovering losses recorded after investors reacted to the unveiling of the company’s first fully electric vehicle, the Luce, signaling renewed confidence in the luxury automaker’s long-term strategy.
Ferrari’s share price fell 5.26 percent following the launch of the Luce, declining from 348.24 on May 22, 2026, to 329.91 by May 26, 2026, according to data sourced from Investing.com.
However, recent data sourced on the trading platform showed the company’s stock has nearly returned to its pre-launch level of 349.39 on May 21, 2026, to 349.24 on June 1, 2026.
The launch of the electric car attracted criticism and renewed concerns about the challenges major automakers have faced in transitioning to electric vehicles, contributing to the decline in Ferrari’s share price.
Read also: Ferrari unveils first fully electric car worth $640,000
Flavio Manzoni, Ferrari’s chief design officer, told Cleo Abram, a YouTuber, in an interview, that critics are part of the innovation process. He acknowledged the concept of an electric Ferrari with a new design is polarising, but believes people will appreciate it in months to come.
The five-seater EV designed by Jony Ive and Marc Newson offers features such as comfortable seats, high-end tech, and a 600-liter boot, priced at $640,000, with deliveries set to begin in the fourth quarter of 2026.
Enrico Galliera, Ferrari’s chief marketing and commercial officer, noted that the car features four electric motors, one per wheel, that help deliver more than 1,000 horsepower, a top speed above 310 kph, and increased agility for a car weighing more than 2.2 tons, with a range of over 500 kilometers.
Ferrari also stated that it will continue to offer petrol and hybrid cars along with its all-electric vehicle.
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