• Friday, March 29, 2024
businessday logo

BusinessDay

Lit Foods limited: The company breathing freshness into Nigeria’s consumer sector

Untitled design – 2020-02-14T102722.329

As a result of a growing population and an emerging middle class, there has always been a growing demand for fast-moving consumer goods (FMCG) in Nigeria, Lit Foods limited is a giant in the fast-moving consumer goods (FMCG) industry and gradually becoming one of Nigeria’s largest food and beverage companies.

For many, Lit Foods limited was not a name that rang a bell ten years ago but the company is gradually rising from obscurity to arguably a major player in the consumer sector. As typical of emerging giants in the sector, the Company is primarily focused on food processing, agriculture, manufacturing, trading, and more opportunities.

“We are endowed with over a decade of excellent service delivery and saddled with a passion to meeting people’s everyday needs for quality products and services with a touch of professionalism that is next to none,”

Lit Foods limited is also one of the first company that commercialize coated peanut snacks and chin  snacks in Nigeria and is always evolving and considering new ways to strengthen its operations. “We pride ourselves in having a vast array of brands and are dedicated to providing the highest quality Snacks, so our customers will always find the product that truly expresses their taste,” Oghenekevwe said.

For Ijomoni Oghenekevwe; Director Business Development, who is one of the companies’ major five directors, the company distinctive advantages are built upon a firm devotion to quality, product integrity and a resolute commitment to customer experience and satisfaction.

Lit Foods limited, with a strong portfolio, has been on top of its game for many years and has maintained a profile of continued growth in revenue and profits, surviving economic headwinds unlike many peers in the FMCG industry.

Lit Foods limited is an advocate of giving back to its host community as it actively engages in corporate social responsibility (CSR), especially in activities that centre around SME development, environmental protection, and technological advancement, among others.

Aside from employing members of its host community, the company also aims to help more youths globally to have access to economic opportunities by 2030.

Unlike other companies, Lit Food limited will be hoping to make a difference in Nigeria’s Fast Moving Consumer Goods (FMCG) sector this year despite the challenges other competitors face most especially from the prolong border closure.

This is due to the extra costs incurred in actualizing its plans.