In a drive to reduce road accidents in Nigeria, Unilever Nigeria, a consumer goods company, has brought its safety awareness campaign to transporters through its ‘2023 Transporters’ Safety Week’.
The firm said in a statement that through the support of government road transport agencies, the transporters were reminded of best safety practices that included defensive driving training, health talks/medical checkups, and cargo security training.
Tobi Adeniyi, planning and go-to-market director, Unilever Nigeria, articulated the significance of the theme, ‘Sáfèty lókàn, shëy jéjé’, by describing it as what embodied collective effort in setting and maintaining the golden standard for safety.
“We are pleased with the positive response we get from our team of transporters for upholding safety standards. As a business, Unilever puts the safety of its people first,” he said.
The latest figures from the National Bureau of Statistics shows that the total number of road traffic crashes in the third quarter of 2023 was 2,187, indicating a decrease of 26.3 percent from the previous quarter which recorded 2,967 and 35.90 percent decrease from 3,412 in Q3 2022.
Of all crashes, serious cases stood top in Q3 with 1,419 compared to fatal and minor cases with 532 and 236 respectively. In addition, the three categories of cases recorded a decline, fatal declined by 29.63 percent, serious declined by 26.06 percent and minor cases declined by 19.18 percent in the quarter under review relative to the preceding quarter.
