• Sunday, September 08, 2024
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BusinessDay

Players in Nigeria’s creative industry, consumers get boost on account of Tecno brand

Why Nigeria’s creative space is attracting global investments

Empowerment holds profound significance for individuals. It represents a transformative force that uplifts and equips them to overcome challenges and achieve their aspirations.

Ordinarily, empowerment means gaining the tools, resources, and support necessary to take control of situations, fulfil dreams, lives, make informed decisions, and create positive change. It fosters a sense of self-worth, autonomy, and resilience, enabling individuals to break free from the shackles of limitations and embrace opportunities for personal growth and development.

It is with this understanding that a famous smartphone brand, Tecno’s unwavering commitment to empowerment in the first half of this year is evident through actions that touched lives profoundly.
The CAMON Show, a creative extravaganza, provided aspiring filmmakers a platform to showcase their talent, igniting dreams and inspiring countless individuals to pursue their passions fearlessly.

The brand’s empowerment initiatives extended beyond its brand, embracing acts of love and appreciation during Valentine’s Day, 2013. They rewarded loyal customers with surprises and also extended their love to unsung heroes in society, exemplifying the power of empowerment through compassion and solidarity.

The smartphone maker and distributor understands that empowerment is not just about momentary gratification but about forging lasting bonds with its customers. Through loyalty rewards and genuine expressions of gratitude, it has shown that each individual is valued and cherished. This has created a sense of belonging and trust, making Tecno more than just a brand but a reliable partner on their customers’ journeys toward fulfilment.

Read also: Women practitioners in out-of-home advertising chart course for industry growth

Tecno’s first-half year journey is a testament to its dedication to making empowerment a tangible reality, fostering enduring relationships with customers, and inspiring positive change. Its unwavering commitment to empowerment serves as an ongoing inspiration, reminding consumer of the transformative impact of nurturing talent, spreading love, and uplifting others. It has nurtured talent, spread love and joy, rewarded loyalty, and created unforgettable moments. It goes beyond just being a mobile brand; Tecno has become a catalyst for dreams, a harbinger of love, and a source of inspiration.

Thompson Ani, Marketing Manager of Tecno said in a statement that “Tecno’s journey is not just about being a brand; it’s about becoming a catalyst for dreams, a harbinger of love, and a source of inspiration. As we continue through the rest of the year, we are committed to nurturing talent, spreading love and joy, rewarding loyalty, and creating unforgettable moments. With TECNO by our side, dreams come alive, and life becomes a canvas of unforgettable moments.”