Toyota names Nestle, Zenith, Roxcon as loyal customers

As part of the effort to reward loyalty and contribution to business growth, Toyota Nigeria Limited has named Nestle Nigeria Plc as the winner of its prestigious Evergreen Customer Award for 2023.

The company emerged winner among Toyota customers, having purchased the highest cumulative number of new Toyota vehicles within five years (2019–2023) from the automaker’s accredited dealers.

As the evergreen customer, Nestle was rewarded with office equipment worth about N10 million, announced by Michael Ade Ojo, chairman of Toyota Nigeria Limited, at a well-attended ceremony held in Lagos to celebrate the customers.

Nestle also won the Best Customer of the Year award, being the customer with the highest purchase of Toyota vehicles from the TNL dealers in 2023. It also went home with a cash award of N5 million.

Roxcon Nigeria Limited and Zenith International Bank received N3 million and N2 million, respectively for emerging as first runner-up and second runner-up in the 2023 Toyota customer purchase assessment.

Ade Ojo congratulated the winners and thanked them for their loyalty to the Toyota brand’s superior quality products and after-sale support.

While urging others to take a cue from the winners, he said the next year’s winner of the Evergreen award, would go home with a brand-new Toyota vehicle.

On his part, Kunle Ade-Ojo, managing director of Toyota Nigeria Limited, said the philosophy of ‘Customer First’ remains the focal point of the company’s activities.

“At every opportunity, we recognise and acknowledge our customers’ overwhelming love and support for us, which has been our driving force over the years. Your unwavering patronage of the Toyota brand and unshaken loyalty to it has been awesome,” he said.

He said the company had consistently held the awards yearly since the inaugural edition in 2005 but only suspended it during the COVID period.

“We thank you for staying with us throughout the difficulties brought about by the pandemic,” he added.

Notwithstanding the economic challenges confronting business organisations in Nigeria, Ade-Ojo expressed the determination of the TNL team to maintain the culture of providing superior quality products and services to its customers.

“We will continue to avail you of models that meet your needs, supported by robust after-sale services,” he said.