Mercedes-Benz delivered 181,936 cars in April (-5.5%) and a total of 742,809 in the first four months of the year (-5.6%). The ongoing sales success of the new A-Class resulted in worldwide growth for the compact cars in April (+6.0%).
A contribution to this sales success came from the new A-Class Saloon, a further model complementing the compact-car entry into the world of premium saloon cars from Mercedes-Benz. Unit sales of SUVs were still dampened in April by the model changes.
According to Britta Seeger, member of the board of management of Daimler AG responsible for Mercedes-Benz cars marketing and sales, with the EQC sales launch on May 6, the automaker have reached another milestone along the way to a new era at Mercedes-Benz, even as the EQC is the pioneer of the automaker’s future EQ vehicle portfolio.
“We are delighted not only with the first fully electric SUV from Mercedes-Benz, but also with strong demand for our new premium SUVs: The new model year of the GLC and GLC Coupé, and also the new GLS, have been available for order since April, and together with the GLE and our new compact cars will provide further momentum in the course of the year”. He stated.
A total of 111,668 units were sold in the NAFTA region from January to April (-11.7%). In the region’s core market, the USA, Mercedes-Benz sold a total of 22,949 vehicles with the star last month (-15.7%). Sales in the USA in the first four months totalled 94,120 units (-10.9%).
In terms of unit sales by model, following sales growth in March, worldwide unit sales of the compact cars increased also in April during which period more than 49,000 units sold represents an increase of 6 percent for the A- and B-Class, CLA, CLA Shooting Brake and GLA.
Worldwide unit sales of the new A-Class continued to grow by a strong double-digit rate in April (+45.3%). The B-Class achieved sales growth in the first four months of the year in the major markets UK and Spain.
With sales of more than 138,000 units in April, the C-Class Saloon and Estate reached the high prior-year level (-0.8%). Sales of the long-wheelbase version of the C-Class Saloon were higher than ever before in the past four months (+10.9%). Sales of the C-Class Estate from January to April increased in markets including Germany, Japan and Belgium.
With deliveries of about 60,000 units of the GLA, GLC, GLC Coupé, GLE, GLE Coupé, GLS and G-Class models, sales of SUVs in April were below the high prior-year level due to model changes (-12.7%). The new G-Class was popular among customers around the world, with strong double-digit growth rates to highs in both April and the past four months.
MIKE OCHONMA
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