Ubuntu Tribe bets on tokenised finance to drive African economic participation

Ubuntu Tribe has identified tokenised finance and interoperable financial systems as key drivers of Africa’s next phase of economic growth, as the organisation deepens its engagement across major markets, including Nigeria.

The company believes Africa is well-positioned to benefit from the rapid evolution of digital finance, particularly as global institutions accelerate investment in blockchain-enabled infrastructure and tokenised real-world assets.

Industry estimates suggest the global market for tokenised real-world assets could exceed $50 trillion by 2030, creating new opportunities for capital access, ownership and wealth creation.

Against this backdrop, Ubuntu Tribe said Africa has a unique opportunity to move beyond fragmented financial systems and build infrastructure that supports trust, interoperability and long-term economic participation.

The Chief Executive Officer and Founder of Ubuntu Tribe, Mamadou Kwidjim Toure, said the conversation around Africa’s place in the global financial system should now focus on ownership and participation.

“Africa’s next chapter will depend on the infrastructure we build today,” said Mamadou Kwidjim Toure, CEO and Founder of Ubuntu Tribe. “The question is no longer whether Africa will participate in the future financial system. The question is whether Africans will own meaningful parts of it. We are building infrastructure designed to expand access, trust, and long-term economic participation across the continent.”

Ubuntu Tribe’s platform offers services including gold-backed savings, digital payments and asset-backed financial products designed to make investment opportunities more accessible.

The company said its flagship product, $GIFT Gold, enables users to buy, save, send and transact using gold-backed digital assets, lowering barriers to entry into asset classes that have traditionally been accessible only to wealthier investors.

Toure, who has spent more than two decades working across infrastructure, finance, technology and cross-border investment ecosystems, said building resilient financial infrastructure remains critical to Africa’s economic future.

Ubuntu Tribe noted that Nigeria remains one of the continent’s most strategic markets because of its strong entrepreneurial culture, digital adoption and growing influence in financial innovation.

Beyond technology, the organisation said its mission is centred on creating systems that preserve value, expand access to opportunities and strengthen economic dignity across Africa for future generations.