Africa’s leading fashion and lifestyle store, PayPorte has welcomed internet sensation Ogechi “Caramel Plug” Ukonu to its family of ambassadors.
The store enlisted the ambassador at a contract signing briefing which took place on Wednesday, December 22 at PayPorte HQ, Lagos.
Speaking on the new deal, CEO of PayPorte, Eyo Bassey expressed his satisfaction with the choice of the new ambassador.
“Caramel Plug is real and relatable which is also the key to our brand DNA.
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Through her hilarious rants, which are entertaining, she also expresses her desire to be heard just like our demography and as a youth-centred fashion store, we firmly believe that everyone deserves to be heard and we encourage them in positive ways they find expression,” Eyo Bassey said.
He added that the newly enlisted ambassador is young, trendy and fashionable; and these qualities make her a good fit for the brand.
Visibly excited to bond with the fashion store, Caramel Plug thanked the brand for the opportunity to forge the new relationship.
She commended the brand for its affordable quality pieces, its charisma and its strategic positioning as a popular yet exclusive brand known only for the best influencers.
PayPorte is an omnichannel retail company founded in 2014 by a team of young tech enthusiasts. In the summer of 2017, a mandate was made with a new vision to clothe Africa and beyond, PayPorte operates from Nigeria (Lagos), with presence in the USA (Philadelphia), UK (Manchester) and China (Guangzhou).
PayPorte vision and mission is “ Clothing Africa In Body, Mind and Spirit; To Inspire Self Confidence and Self Belief”.
For PayPorte, fashion is not just about what one wears, it’s a reflection of who one is. PayPorte supports freedom of expression for all and draws inspiration from all spheres of life especially Lifestyle and Entertainment.
As a fashion and lifestyle company, PayPorte acknowledges the diversity of every individual irrespective of race, gender, culture, religion, and creed.
PayPorte provides a seamless shopping experience and services are available through trusted platforms – web application www.payporte.com (progressive web apps suitable for Android and iOS devices), Blog and offline stores.
Services are also available through direct messages on Facebook, Twitter, WhatsApp, Instagram, and direct calls.
