• Monday, May 27, 2024
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BusinessDay

Cadbury Nigeria unveils new product, Tang, into Nigerian market

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Cadbury Nigeria Plc, food drinks and confectionery giant has expanded its product portfolio to include powdered beverages with the introduction of Tang to the Nigerian market.

The brand which has already been generating a lot of buzz in key cities across the

country from the beginning of the year, according to a statement from the company was officially launched at a special Tang Media Family Fun Day in Ikoyi, Lagos recently.

Emil Moskofian, Managing Director, Cadbury Nigeria Plc said: “Tang is a fruit-flavored powdered beverage made from a 100% natural flavor base and formulated to include many vitamins (such as Vitamins A, B, C) and minerals.

“Tang has been enjoyed by millions of consumers in over 30 countries in the world since 1959. Now, it is Nigeria’s turn to experience the vibrant world of Tang and connect with refreshing fruit taste that kids love.”

The Tang Family Fun Day was well attended by media and their kids who experienced their first sips of Tang and posted their comments in specially erected Tang wndorsement Walls. The kids were treated to thrilling games, fanfare and lots of fun. They also had the chance to win exciting Tang branded gift items in diverse fun activities. In addition, hip hop sensation, Olamide – the ‘go-down-low’ crooner was present to entertain the crowd.