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Dara Treseder – Chief Marketing Officer, Autodesk

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Dara Treseder is a proven technology business leader with expertise in building and leading high performing global marketing, communications, consumer, and commercial organisations. She is currently Chief Marketing Officer of Autodesk, a leading, innovative technology and software company changing how the world is designed and made.

From greener buildings to cleaner cars, to award-winning TV shows, movies and games, Autodesk software is enabling over 100 million people build a more sustainable, resilient, and equitable world. At Autodesk, Dara oversees the company’s worldwide marketing, brand and creative, digital e-commerce, communications, global demand generation, and education business teams in about 50 countries.

A veteran Chief Marketing Officer, Dara was previously the Global Head of Marketing, Communications & Membership at Peloton, CMO of Carbon and CMO of GE Business Innovations & GE Ventures. Earlier in her career, she led marketing and growth efforts at Apple and Goldman Sachs.

Dara has received several awards and industry recognitions for her work. In 2022, she was ranked #1 on the Forbes World’s Most Influential CMOs list based on a weighted aggregate of 12 indicators. In 2021, she was honoured with Adweek’s Brand Genius and CMO awards and the Campaign US Fearless Female Pioneer award.

In 2020, she was recognised by Forbes as one of the Most Influential CMOs in the world, by Silicon Valley Business Journal as one of Silicon Valley’s top 40 leaders under 40, by Adweek as one of the Women Trailblazers, and by Business Insider as one of the Top 25 Most Innovative CMOs in the World.

In 2019, she was named a CMO to Watch by Business Insider and inducted into the Advertising Hall of Achievement, the leading industry recognition for leaders under 40 who are making a significant impact in the industry and in their communities.

Dara was also recognised in 2018 by AdAge as one of the ‘Women to Watch.’ In 2017, she was recognised on Inc. Magazine as one of the 30 Inspirational Women to Watch in Tech.

A respected thought leader and subject matter expert, Dara is a sought-out speaker, lecturer, and advisor on marketing, innovation, and growth. She delivers keynotes at several leading industry conferences.

A champion of public health, women’s issues, and diversity initiatives, Dara is the Chair of the board of the Public Health Institute (PHI), an independent, non-profit organisation dedicated to promoting health, well-being and quality of life for people throughout California, across the nation and around the world.

She also serves on the board of Robinhood. Dara graduated cum laude from Harvard University with highest honours in field and holds an MBA from Stanford University.

ASSOCIATE EDITOR, BUSINESSDAY MEDIA LIMITED.

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