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CSR: Ibom Air marks 2024 World Malaria Day with signature project

Ibom Air remains icon of tourism development in Akwa Ibom
Ibom Air has marked this year’s World Malaria Day by launching its signature Corporate Social Responsibility (CSR) project, known as Fight Against Malaria (FAM) in Pregnant Women and Children in Uyo, the Akwa Ibom State capital.
This initiative is an indication of Ibom Air‘s dedication to making a positive impact in the communities it serves by addressing the urgent issue of malaria among pregnant women and children under the age of five, according to the company.
Aniekan Essientte, the company’s General Manager, of marketing and communication, said in a statement made available to Businessday in Uyo that the  FAM-pact is designed to “significantly decrease malaria prevalence in these vulnerable groups through a range of strategic interventions, including awareness campaigns, distribution of insecticide-treated nets, provision of malaria medications, and community outreach programs.”
According to her,  as part of its launch, Ibom Air has “donated insecticide-treated nets, essential malaria medications, and educational materials to the Akwa Ibom State Ministry of Health, directly benefiting communities across the state.
“To further amplify awareness and garner support, Ibom Air invites the public to participate in a solidarity walk against malaria on April 27th at 6 am, starting from the symbolic Globe at Wellington Bassey Way Uyo. This walk symbolizes unity and determination in the fight against malaria
According to the Group Manager for Corporate Services,  Imelda Aba, “Ibom Air’s CSR thrust is centred around health education and community development.
“Under the health initiative, we have had the opportunity to partner with organizations that take special care of infants and children’s needs and have facilitated much-needed intervention for children undergoing corrective heart surgery, amongst others.”
“This year, we  decided to launch a flagship disease prevention initiative, ‘FAM-pact, ‘ which strongly collaborates with other stakeholders to care for the vulnerable and significantly reduce the ills of malaria in our society.”
It thanks the Akwa Ibom State Ministry of Health, National End Malaria Council, PMI-S,  Break-Through Action, Medical Women’s Association (Akwa Ibom State Chapter), Pharmaceutical Society of Nigeria, office of the First Lady and Golden Initiative For All GIFA) University of Uyo Medical Student Association, and other stakeholders.
 It urges individuals, organizations, and communities to join the FAM-pact initiative and contribute to the fight against malaria to create a healthier and more prosperous future for all.

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