• Saturday, May 04, 2024
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BusinessDay

MallforAfrica takes the continent launches in Kenya

MallforAfrica.com, Africa’s fastest growing e-commerce and consumer service company, has pulled out all the stops for its Kenyan launch.
The company, working from a position of detailed research and business experience, has launched the Expansion Phase of its Development Plan, with the establishment of its Kenyan Base of Operations to provide service to the East African market space as well as take advantage of the vast opportunities available within the territory.
The launch, which held on May 26, at The Mirage Towers Nairobi, had in attendance more than 250 dignitaries and guests
As an additional feather to its hat, MallforAfrica.com – in recognition of its extensive Business Contributions to the African Economy was recently recognised by the London Stock Exchange as one of the strongest African Consumer Service companies to look out for.
The mission is simple yet big in scale,” says co-CEO Chris Folayan. “We bridge the e-commerce gap between continents and provide high-quality products to people in Africa.” To be the only platform required by African customers to shop for products overseas.
MallforAfrica.com achieves this through its website and mobile apps and has an ever-expanding catalogue of stores that it works with, from Walmart and Nordstrom in the US to Marks & Spencer and Debenhams in the UK, as well as luxury brands such as Louis Vuitton. As it grows, MallforAfrica.com is developing partnerships with some of the largest online brands in the world.
“We most recently partnered with global online marketplace giant eBay, bringing the eBay platform to both buyers and sellers in the African continent for the first time. The eBay ‘powered by MallforAfrica.com’ app is now available to our customers across various African countries.
According to Naomi Konditi (country manager, Mall For Africa Kenya ), “By providing shoppers with access to even more of the original products they want and at a very reasonable price, our goal is to be the only platform needed by African customers to shop for foreign products.”
Having studied and understood the massive potential held by the African Markets MallforAfrica.com has initiated its plans to expand throughout the continent and aims to have a presence in every African country within the next five years.
MallforAfrica.com believes that, as the availability of internet access improves across Africa, there will be a constantly growing market to target. With the decreasing cost of internet usage, more people will be shopping online and they will compare deals before purchasing,” forecasts Chris Folayan the Founder. “E-commerce is not only the way of the future, it’s going to blur the economic divide between how the middle and lower classes shop. The challenge will be to make sure we always stay one step ahead of the e-commerce curve.