• Monday, September 16, 2024
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IDEA Africa unveils new initiative to empower female-led startups

Nigerian-owned startup acquires US firm in expansion drive

IDEA Africa, with the support of the UK-Nigeria Tech Hub, has announced the launch of the call for applications for the Startups and Talent Enhancement Programme (STEP), effective until August 31, 2024.

The organisation said the STEP initiative is designed to support post-revenue startups that have achieved market traction but face challenges in technical debt, growth hacking, marketing, compliance, risk, etc.

The six-month programme will focus on female-led startups, talents, and mentors in targeted states which include Enugu, Ekiti, and Rivers.

“STEP is about more than just providing resources; it’s about empowering post-revenue startups to overcome their unique challenges and reach their full potential,” said Ifedy Eze, Executive Director of IDEA Africa.

Read also: Three Nigerian startups receive NSIA’s $220,000 for innovation

“We believe in the transformative power of innovation and are committed to fostering a vibrant ecosystem where both startups and talent can thrive,” he said.

In a statement, the organisation said the programme uses a rigorous screening procedure to ensure that the program’s quality and effect remain high.

“Startups, mentors, and talent are evaluated based on development potential, experience, and alignment with the program’s objectives. Talent fees are shared between the startup (40 percent) and STEP (60 percent),” it said.

STEP will collaborate with various hubs and seasoned experts to deliver effective mentoring and training sessions for talent. Founders will receive expert and professional guidance on growth hacking, scaling, strategy, and marketing.