Poised with a drive to improve profitability of SME’S in Nigeria, CrustMine Consulting organizers of the Customer Service Conference has kick- off her “Rudder” Programmme, a series of FREE Masterclasses on Customer Service and Leadership Development.

Rudder provides an opportunity for current/ aspiring entrepreneurs, independent professionals, the employed, etc. to be exposed to customer relationship management best practices, develop leadership capacity, and strategies toSM keep customers coming back and network with one another.

Rudder became necessary because of the current state of service delivery in Nigeria and the current leadership capacities of businesses in Nigeria.

Commenting on “Rudder”, O’tega Samuel Emorwodia, managing director of Crustmine Consulting said that the company is on a mission to actively engage in the blossoming/thriving of small and medium enterprises in Nigeria.

Emorwodia speaking at the maiden edition, said, “‘Rudder’ is one of the armories in our arsenal and true to our vision of continually increasing individuals and organizations’ “bandwidth” to run holistic businesses”. It is hoped and believed that we will take “Rudder” across Nigeria as organizations/ businesses open their doors to us after this national COVID-19 issue is over and reach out to us to provide these series of FREE Masterclasses for them.”

In line with the directive of His Excellency, Governor Babajide Sanwo- Olu on the ban of public gathering above 50 people, Crustmine Consulting adhere strictly to it with a maximum attendance of 15 persons.

“Rudder” was attended by entrepreneurs/ business owners, independent professionals, client-facing employees and employees from various industries such as IT, maritime, manufacturing just to mention a few. This edition was supported by Akin Alabi who provided the FREE venue for “Rudder” and was presented with a Support Recognition plaque which was received in his stead by Deji ‘Mo at the venue.

Participants were highly engaged all through “Rudder” as they were instructed by experienced professionals, who took them through key areas of customer relationship management ; leadership development session to position them to lead better teams and do great work; as well as unveil strategies to engender continuous profit through Customer Service.

Modestus Anaesoronye is a leading Nigerian financial journalist with over two decades of experience reporting on the insurance and pension sectors across Nigeria and West Africa. He has held key editorial positions at major national media outlets, including The Comet, The Nation, and Financial Standard, and currently serves as a Senior Financial Analyst at BusinessDay Media Ltd. A widely travelled reporter, he has covered industry developments in more than 14 countries across Africa and Asia. Anaesoronye is a multiple award-winning journalist, honoured several times as Insurance Journalist of the Year and Pension Journalist of the Year by recognised industry bodies, including PensionScope and the Pension Fund Operators Association of Nigeria (PenOp), among others.

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