• Wednesday, December 06, 2023
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Milward Brown restructures top management positions


Milward Brown, media communications and research firm, has announced the appointment of Soumya Saklani to the position of managing director, Millward Brown sub-Saharan Africa, and Chris Githaiga as managing director, Millward Brown East Africa.

Soumya joined Millward Brown 10 years ago, and has been managing director of the West African operations in Ghana and Nigeria, and responsible for the expansion of Millward Brown in the region. Soumya has over 20 years experience in the industry and works with key clients, including Unilever, Nestle and Coca-Cola. Soumya replaces Prasun Basu who moves on to head Millward Brown in India. In his new role, Soumya will be responsible for the Millward Brown office in Nairobi, Kenya, as well as the West African offices. He reports to Charles Foster, regional managing director of Millward Brown Africa and Middle East.

Chris Githaiga, currently chief client officer for Millward Brown East Africa, is in tandem promoted to managing director East Africa and will support and report to Soumya in his new role. Chris joined Millward Brown when the office opened in 2008 and has over 14 years of market research experience in the region.

“We are thrilled to announce the promotion of Soumya to managing director sub-Saharan Africa and Chris to managing director of the Kenyan office. Their joint experience will provide our clients and employees with partners who truly understand the important role research plays in building strong brands and making a meaningful impact in driving businesses forward, and we wish them both great success in their new positions,” according to Charles Foster.