• Friday, April 19, 2024
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Coca-Cola System, Foundation commit $17m across Africa in response to Covid-19

Coca-Cola Nigeria introduces new campaign since lockdown

Coca-Cola system said it has been deploying a range of resources, including capabilities, funds and products to support governments, communities and local economies across Africa in their urgent efforts to contain the spread and impact of the Coronavirus since its outbreak on the continent.

It has been doing this in partnership with its Foundation and NGOs.
In a statement, it said it is committing $13million to support the continent through the various phases of the COVID-19 pandemic.

“ In addition, The Coca-Cola Foundation (TCCF) has granted just under $4 million to international and local NGOs, such as the International Federation of the Red Cross and Red Crescent Societies (IFRC) and Amref Health to procure and distribute personal protective equipment (PPEs) and other critical needs for frontline workers and to help fund ICU-enabled ambulances for example in Mauritius and Madagascar”.

The Coca-Cola system also said it has donated to National Solidarity Funds in South Africa, Morocco and Djibouti and additional funds were allocated to boost awareness and mobilization to help stem infections in vulnerable communities across several countries, the statement further said.

Coca-Cola company said it is also working with some NGOs and social enterprises, including Givefood.ng in Nigeria, Gift of the Givers in South Africa and National Disaster Management agencies to provide food parcels for vulnerable families whose livelihood has been disrupted by the lockdown and other restrictions.

“Our deepest sympathies go out to all those impacted by this virus and their families. We are leveraging on the experience and capabilities the Coca-Cola System has built in over 90 years of serving consumers and making a difference across Africa, in the planning and deployment of our resources to effectively support governments in the efforts to contain the spread, support vulnerable communities and get local economies back up and running,” explains Bruno Pietracci, President of Africa & Middle East for The Coca-Cola Company.