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Ariya Repete returns with Omoluabi Special

Ariya Repete returns with Omoluabi Special

Ariya Repete, a talent hunt competition for indigenous Yoruba music, has returned with another edition, tagged Ariya Repete – Omoluabi Special.

Initially conceptualized as a platform for budding Fuji artistes, called Fuji to Bam, the showpiece quickly evolved to a spectacle for more indigenous genres, including juju music and Yoruba hip-pop and was on TV last year as a reality talent show.

Ariya Repete – Omoluabi Special, the eighth edition of the music competition, will celebrate amazing indigenous talents from south western Nigeria. Interested participants are to enter for auditions by recording and posting a short video of themselves singing with the hashtag, #Ariyarepete2020.

‘’Ariya Repete is a very special platform that allows us to showcase and celebrate the very best talents in Nigeria. Over the years, we have been able to delight our consumers with this initiative, as well as, provide some unforgettable memories for a lot of winners and viewers of past editions. We hope to make this edition filled with even more enjoyment,” said Omotunde Adenusi, the portfolio manager, mainstream brands, Nigerian Breweries Plc.

Read Also: Peeking into the Future of The Music Industry

Sponsored by Goldberg Lager, Ariya Repete is a music platform that has rewarded and empowered many participants. Previous editions have featured performances by A-list Yoruba music acts such as King Sunny Ade, K1 D Ultimate, Sir Shina Peters, Alhaji Alabi Pasuma, Olamide.

This year’s edition will engage Nigerian A-list stars and Goldberg ambassadors, Olamide and Odunlade Adekola. Some of the most respected acts in the music industry will judge the contestants. In addition, this year the fans have the opportunity to join in the elimination of contestants every week. There is a cash prize of N3 million for the winner.

Ariya Repete TV broadcast will commence from November 22, 2020, with exciting episodes to be aired every Sunday at 8 pm on Soundcity TV and ONTV.