Empowering Creativity: Meta AI tools bring African heritage to life in fashion

Meta, in partnership with Nigerian designer Ifeanyi Nwune’s I.N. Official, unveiled Transcendence — the first-ever AI-powered fashion collection — at Africa Fashion Week London.

The Fall/Winter 2025 collection was designed using Meta AI creative tools like Search and Imagine feature at every stage of the creative process, from fabric selection to visual storytelling, blending African heritage with modern technology to bring an innovative vision of fashion to life.

Guests at the runway show experienced striking pieces inspired by prompt responses generated through Meta AI.

Related News

Ifeanyi, through the use of the prompts on Meta AI, was able to add a level of difference to his creative process, adapting design sketches that were then turned into physical designs.

The showcase attracted notable fashion influencers Kwadwo Adutwum, Way Of Yaw, Oluwaseyi Classic and Demi Colleen, media personalities, and industry stakeholders, who witnessed how Meta AI’s creative tools can empower African designers to innovate on a global stage.

The Transcendence collection celebrated African creativity and highlighted Meta’s commitment to giving creators accessible tools to dream bigger, design faster, and bring visionary ideas to life.

Ifeoma Okeke-Korieocha

Ifeoma Okeke-Korieocha is the Aviation Correspondent at BusinessDay Media Limited, publishers of BusinessDay Newspapers. She is also the Deputy Editor, BusinessDay Weekender Magazine, the Saturday Weekend edition of BusinessDay. She holds a BSC in Mass Communication from the prestigious University of Nigeria, Nsukka and a Masters degree in Marketing at the University of Lagos. As the lead writer on the aviation desk, Ifeoma is responsible and in charge of the three weekly aviation and travel pages in BusinessDay and BDSunday. She also overseas and edits all pages of BusinessDay Saturday Weekender. She has written various investigative, features and news stories in aviation and business related issues and has been severally nominated for award in the category of Aviation Writer of the Year by the Nigeria Media Nite-Out awards; one of the Nigeria’s most prestigious media awards ceremonies. Ifeoma is a one-time winner of the prestigious Nigeria Media Merit Award under the 'Aviation Writer of the Year' Category. She is the 2025 Eloy Award winner under the Print Media Journalist category. She has undergone several journalism trainings by various prestigious organisations. Ifeoma is also a fellow of the Female Reporters Leadership Fellowship of the Wole Soyinka Centre for Investigative Journalism.