Agro Preciso Ltd and the Promise of SASSO Breeds for African Poultry Farming

Poultry farming in Africa faces unique challenges. Farmers often deal with diseases, climate variability and breeds that cannot adapt well to local conditions. Agro Preciso Ltd is providing a solution through SASSO breeds from Hendrix Genetics, a poultry genetics innovation that offers resilience, adaptability and productivity for African farmers.

Dr. Nurudeen Samuel Lawal, MD and CEO of Agro Preciso Ltd, states, “Poultry genetics is the key to transforming Africa’s poultry sector. SASSO breeds offer farmers birds that are stronger, healthier and more suited to African farming environments.”

SASSO breeds are specifically designed for African climates. They thrive in diverse conditions, resist common poultry diseases and deliver better feed conversion rates. This makes them valuable for both smallholder farmers and large commercial poultry farms.

Dr. Lawal adds, “Genetics is more than breeding. It is a powerful tool that can shape the future of food security by improving efficiency, reducing losses and increasing productivity.”
Agro Preciso Ltd provides not only access to these genetics but also training to farmers on best practices in housing, feeding and flock management. “We ensure farmers have the knowledge to use these breeds effectively so they can achieve maximum results,” says Dr. Lawal.

The benefits are tangible. Farmers adopting SASSO breeds report healthier flocks, faster growth and improved profitability. For smallholder farmers, this means a more stable income. For commercial farms, it means higher quality products and reduced losses.

Dr. Lawal continues, “Our goal is to see SASSO breeds become the benchmark for poultry farming in Africa. They represent an opportunity for farmers to grow their businesses sustainably.”

Agro Preciso Ltd has also begun sharing the story of SASSO breeds with farming communities to encourage adoption. Educational campaigns, farm demonstrations and pilot projects are part of their strategy to ensure farmers see the benefits first hand. This approach fosters trust and long term change.

Dr. Lawal explains, “We want farmers to understand that adopting improved genetics is a journey. We walk with them through that journey, sharing knowledge and supporting their growth.”

Ultimately, Agro Preciso Ltd is creating more than just access to superior breeds. They are fostering a new mindset in African poultry farming where science, knowledge and technology combine to secure food production and improve livelihoods for generations to come.

SASSO breeds also open opportunities for export and value addition in poultry products. With stronger genetics, African poultry can meet international standards, helping farmers participate in global markets and earn more revenue. This strengthens the entire agricultural economy.

Dr. Lawal remarks, “Our vision is to position Nigerian poultry as a global leader. Strong genetics are the foundation of that vision, and SASSO breeds make it achievable.”

This approach reflects Agro Preciso Ltd’s broader philosophy that agriculture should be a partnership between innovation and practice. Through genetics, training and technology, they are equipping farmers to thrive today and prepare for the future.