Coscharis-Ford searches for Nigeria’s toughest driver

Coscharis Motors Ltd, a foremost Nigerian automobile dealer with the support of one of its foreign partners, Ford Motor Company, is set to bring fun and adventure to the Nigerian automobile arena by organizing the first ever automobile driver challenge, which is aimed at producing the toughest driver in Nigeria, who will represent her market (Nigeria) at the forthcoming Ranger Odyssey holding in Namibia come September this year.

 The tournament, captioned “Ranger Odyssey 2014 Qualifier”, with the slogan “are YOU tough enough?”, is a screening exercise that will bring together the young, authentic, adventurous, outgoing, free-spirited, as well as the hard-working and sporty individuals. The contest would be amongst the bold and adaptable Nigerian drivers from all walks of life, in a dogged challenge to test their ability and dexterity to handle the Ford Ranger pickup in tough and adventurous terrains. It will also include elements of competition where participants would test their 4×4 driving and mechanical skills, endurance, courage, stamina, perseverance and resilience against the worst that nature could offer.

According to Josiah Samuel, the Group Managing Director of Coscharis Motors Limited, “The main emphasis of Ranger Odyssey 2014 will tilt more towards testing human endurance and adaptability combined with the fierce ruggedness that comes with the Ford Ranger brand.”

Speaking further, Samuel said: “The winner of the tournament, male or female, must be one who best exudes the characteristic Built-Ford-Tough slogan of the Ranger. This individual will join other 19 winners from other sub-Sahara Africa markets to represent Nigeria at the forthcoming Ford Ranger Odyssey 2014 in Namibia, where he or she stands a chance to win the use of a brand new Ford Ranger for one year, plus fuel up to N75,000 per month”.

The General Manager, Marketing & Corporate Services, Coscharis Motors Limited, Abiona Babarinde, while explaining further on the programme said that qualified Nigerians will be invited to enter for the competition in the month of July while the actual screening exercise will take place on August 2, 2014 at the company’s ultra-modern track facility at the Group Head Office on Lekki-Ekpe Expressway, Awoyaya, Lagos.

In order to qualify for the contest, Contestants will need to complete an entry form that will include a personal bio, photo and motivation as to why he/she should be selected to represent Nigeria in the 2014 Odyssey. A screening team will test the contestants’ off-road and 4×4 ability in a Ranger. Contestants will also need to be evaluated and assessed against a set of criteria to ensure they have what it takes to win the Odyssey competition.

The minimum entry criteria that would be considered are: Each entrant will need to have a valid driver’s license; entrants must be between the ages of 21-40 and may be either male or female; entrants must be in possession of a valid international passport; no person should enter the competition if they have any medical condition which may prevent them from being able to participate in the competition and/or which may prevent them from being able to participate in the challenges during the course of the competition or if they have any medical condition which may be aggravated by travelling through places with intense weather conditions and rough terrain.