• Tuesday, July 23, 2024
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SeerBit appoints Gideon Ayogu to lead marketing drive


Marketing and communications Expert, Gideon Ayogu has been appointed to lead the marketing team of SeerBit, a pan-African payment company.

Gideon joined SeerBit in February 2024 and has been responsible for driving the marketing strategy and execution for the SeerBit brand, a trusted payment solution company with a growing presence in several African markets.

In addition to supervising the achievement of the company’s growth objectives, Gideon plays a strategic role in directing the brand’s digital marketing, corporate communications, brand development and strategic partnerships efforts.

Prior to joining SeerBit, Gideon had seen his skill set come into demand in other shores, providing professional services to a couple of US-based firms and other African businesses in the areas of marketing, brand communication and content management through his personal brand, PlusFifty Digital.

His latest move to SeerBit and the payments industry continues a glowing tradition that has seen Gideon leading high-performing marketing and communication teams in various sectors, including e-commerce, technology and aviation, among others. These roles have seen him achieve major milestones, while repositioning numerous brands and products for growth and collaborating with prestigious clients.

Specifically, Gideon had previously excelled as Group Head, Marketing Communications at e-commerce giant, Konga, recording several eye-catching achievements during his tenure.

Earlier in his career, he had also recorded laudable strides as Group Head, Corporate Communications at frontline tech conglomerate the Zinox Group (Zinox, TD Africa, Task Systems Ltd. and TD Plus, etc.).

Before joining the Zinox Group, he worked with a pioneer brand, Airlines Services and Logistics Plc. (now Newrest ASL) where he managed the accounts of international airlines such as Emirates Airlines, Delta Airlines, British Airways, RwandAir, AirFrance, among others.

Gideon has also distinguished himself in high-level positions, notably as an Executive Director at PJTK Media and as the Managing Editor of 1st News, a vibrant online news platform.

In addition to membership of the Chartered Institute of Marketing, UK and the Nigerian Institute of Public Relations (NIPR), Gideon is a recipient of the Federal Government of Nigeria writing award in 2011.

He holds a degree in Mass Communication from the University of Nigeria – a course of study from which he received several awards including the Ghali Umar N’Abba Prize in memory of the late Nnamdi Azikiwe for the best graduating student, among others.

He also has a string of other awards and certifications to his name.