• Tuesday, May 21, 2024
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GITEX Africa debut in Morocco, sees global tech enthusiasm

GITEX Africa set for biggest tech, start-up conversations in Marrakech

The Gulf Information Technology Exhibition (GITEX) a global tech event organised by Dubai World Trade Centre to showcase innovations from global brands, will debut in Africa from May 31 to June 2, 2023.

The cross-continental event usually held in the United Arab Emirates will have this African edition in Marrakech, Morocco and will bring together over 900 exhibitors, start-ups, and visiting delegations from 95 countries. The three-day program will concentrate on outcome-focused public-private sector collaborations in the world’s next most prominent digital economy.

GITEX Africa 2023 is affiliated with GITEX GLOBAL, the world’s largest tech and start-up show hosted in Dubai. “Africa has a great story to share with the world in their digital cities evolution powered by a talented youth generation and future-focused governments,” said Trixie LohMirmand, CEO of GITEX Africa’s organiser, KAOUN International, who announced the event’s expansion plans during a Moroccan tour recently meeting key tech stakeholders, exhibitors, government entities and media.

“That GITEX Africa is so well received in its inaugural edition is a strong validation of the world’s confidence and optimism in the growth of the African digital economy. Every company with an internationalisation strategy must partake in the digital revolution of the world’s most watched continent.”

“The Kingdom of Morocco is honoured to host the 1st edition of GITEX Africa Morocco in 2023, an event which constitutes a real opportunity for our country to deepen the efforts made and the work carried out in recent years in the field of digital transition and technological innovation,” said Ghita Mezzour, Minister of the Moroccan Ministry of Digital Transition and Administration Reform.

“It falls perfectly in line with the efforts of the Kingdom of Morocco to strengthen South-South cooperation in the digital field, and to contribute to the influence of the African continent on the international level,” he said.

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IBM, a global technology and consulting company, will utilise GITEX Africa 2023 to amplify their commitment to the continent, according to Badrane Kaddour, Africa Partner Ecosystem leader at IBM “Our portfolio is built around hybrid cloud and AI, the two most transformational technologies of our time, Kaddour said. “Our go-to-market approach brings together the necessary software, consulting, and infrastructure that our clients require, from across our expanding ecosystem of partners.”

“We’ve been securing Africa’s tech and fast-growing economies for over 20 years. As cyber threats continue to grow in both volume and sophistication, it’s crucial to share knowledge and expertise. We’re thrilled to be part of GITEX Africa, the continent’s largest tech event, to help build a more secure digital world together,” said Eugene Kaspersky, CEO, Kaspersky, one of the exhibitors

The African Union’s mission to create a secure Digital Single Market by 2030 is driving optimism among GITEX Africa exhibitors, who see trends such as increased internet connectivity, a thriving start-up scene, and the growth of AI and fintech as shaping the continent’s tech ecosystem.