Leadway Pensure PFA bags customer service excellence award

Leadway Pensure PFA Limited, Nigeria’s foremost pension funds administrator, has been recognised as the most admired pension brand in Nigeria following its emergence as the winner of the Customer Excellence Award at the 2021 edition of the Africa Brands Awards.

The African Brands Awards was created over a decade ago to promote innovation and creativity amongst African brands across different industries. The emergence of Leadway Pensure as the winner of the Customer Service Excellence award in the pension category reaffirms the brand’s customer-centricity and its commitment over the years to giving its clients amazing experiences beyond the call of duty.

The recognition comes at a crucial period in the pensions industry with the opening of the transfer window which allows customers move their retirement savings account from their existing PFA to another.

“Our clients are at the center of everything we do, hence, we are constantly innovating and finding new ways to better their experiences with us. We continue to blaze the trail in the industry by finding simple and smarter channels to deliver our services; and optimising our processes,” said Ronke Adedeji, the managing director, Leadway Pensure PFA Limited.

According to Adedeji, receiving the award was a testament to how the brand had treated its clients and the positive perception it had been able to create in the larger society.

She states further that the company invested heavily in digital channels aimed at easing tracking, reporting, and communicating with its clients. “We are a firm believer that if truly we must assist our clients to get more out of life, we must also continuously explore effective and efficient ways of delivering pension services.”