Red Cab introduces Redclick App to excite customers’ experience

Citrans Global Limited, operators of Red Cab vehicles, has unveiled a new customer application known as ‘Redclick App’ aimed at boosting customers’ confidence to enhance their safety and comfort.

Stella Okolo, managing director of Red Cab, said during the launch in Lagos recently that the new app came as a result of the need to take the advantage provided by technology to remove the bottlenecks in the use of middlemen in taxi booking and to offer smart service experience to customers.

“We want our customers to know about the app and use it because we have seen that times are changing and technology is fast taking over. Prior to the launch, taxis were dispatched to passengers who called the Call Centre through call agents and because this culture is fading, we had to upgrade using technology such as Redclick app for taxi booking,” she said.

According to her, today’s youth prefer to do his or her thing without having to talk to anybody. Therefore, instead of making calls to the agents, they would rather chat to book for services using their smart phones, which is the opportunity provided by the Redclick App.

“As a licensed taxi operator under the laws of Lagos state government, we believe that with the app, passengers will confidently patronise our business because of their safety and due to the fact the App provides customers the convenience they need,” Okolo added.

She further enjoined the Lagos state government to help take action against illegal taxi operators in order to bring about sanity in the sector. To her, there are varieties of vehicles that customers can select from, and enjoyed other operators to make use of the App with their vehicles.

“The new technology offers our company the opportunity to sign-on partners and franchisees who wish to pull in fleet of vehicles into the app while assuring them very impressive, quick services with customer friendly response,” she said.

While stating that potential passengers or customers can download the app via istore and Google play store, Okolo noted that once the app is clicked on, useful information will appear including that of the driver for easy identification. She added that the App is user friendly and it gives passengers room for feedback.

On capacity development, she disclosed that the firm always goes for literate drivers because the new dimension is more technological.

 

AMAKA ANAGOR-EWUZIE