Indigenous technology firm, Origin Automotive Works has introduced into the market “Tractor on the Go” a new innovative feature technology to revolutionise agricultural and farming practice in Nigeria.
The perennial infrastructure challenges that Nigerian farmers across the country undergo annually to connect to modern agricultural facilities and equipment have given rise to the call for the use of technology to address it.
Prince Joseph Samuel, president, Origin Group observes that when such technology is applied by farmers, it will eliminate impediments on the way of expanding mechanisation and delivering seamless mechanisation services to farmers in remote villages with a singular objective of helping farmers optimise yield and maximise farmland productivity.
Samuel while speaking at the unveiling of a new App, “Tractor on the Go” says it is a mobile application platform that helps connect millions of farmers to modern agricultural facilities and equipment such as tractor, sprayers, planters and harvesters.
According to him, “The app is designed with simplicity, ease of use and functionality in mind with a guarantee that users will enjoy hassles-free experience while searching for reliable and efficient mechanisation equipment for their farmland.
Samuel opines that the mobile application which is beneficial to different categories of users including agents, farmers and operators has been designed to assist users access tractors that would enable them to perform timely farming operations and achieve economies of scale in food production.
Speaking on the features of the application, Olusegun Emmanuel, product development manager of the company says the platform remains the biggest game-changer that would take agricultural practice to new heights noting that this would certainly attract interest from youths who are unemployed at the moment.
He disclosed that the application offers the users the opportunity to indicate necessary details while requesting tractors. Some of which include type Of Operation, Land Type, units among others.
“With ‘Tractor on the Go’, you are allowed to provide some details that can ensure effective use of the tractor you are requesting. For instance, if the land was tractorised at most 2 months ago or has never been tractorised at all, the application would allow farmers to factor in this information in making a request. Besides, one can also indicate through the application, the number of activities you want to perform. With this application, you can easily target the right customers for your business with the help of patented segmentation technology. These and many more are what the platform offers to end-users to make farming operations easier”, he said
“We are very optimistic that the introduction of this application would improve farmers’ yield. With such smart farming technologies, we would be able to reduce costs, maximize yields and profits for farmers and other users and still be incredibly efficient in the process”, Emmanuel said.
