Omega, a top global wrist watch brand is partnering Polo Luxury Group, Nigerian luxury product retailer, in the opening of its first wristwatch store in Africa.
The development is putting Africa on foremost Swiss watchmaker’s distribution channels since inception over 170 years ago in Bienne, Switzerland, as the store will offer discerning customers in Nigeria world-renowned timepieces through Polo retail outlets across the country.
Describing the partnership as a welcome development, John Obayuwana, founder and chief executive of Polo Luxury Group, said that the partnership took many years to actualize because the Omega brand has strict criteria, which intending distributors must meet, and was excited that Polo Luxury Group was able to meet the requirements.
Obayuwana, who spoke during an announcement of the partnership and introduction of the Omega brand to the media recently at the headquarters of Polo Luxury in Victoria Island Lagos, said that the Swiss watchmaker is debuting in Nigeria with some iconic collections including; speedmaster, seamaster, constellation and De Ville, which come with a lot of heritage, a strong tradition of excellence, value for money, among others.
The Polo Luxury Group chief executive noted further that the wristwatch brand, which is famed as the only watch on the moon and the official timekeeper of the Olympics for over 50 years, is sought-after by discerning clients across the world for its durability, precision, store of value, aesthetics, desirability and would be available to different categories of customers.
He noted that the Omega brand is coming with lots of perks for its Nigerian customers including after-sales-service and a five-year warranty on any Omega product purchased at Polo Luxury outlets across Nigeria.
The luxury products retailer expressed satisfaction with the perks, especially the warranty, which he said has not been offered by other brands in the country.
Also excited that Omega’s dream of expanding into Africa is being realized with the opening of the first store on an African soil, Raynald Aeschimann, president and CEO, Omega, described Polo Luxury as a mutual partner whose years of experience in the luxury retail business is paying off with world-class retail facilities, skilled manpower, right clientele, integrity among others.
“Our enduring commitment at Omega is the satisfaction and confidence of our customers. All of our recent advancements, from pioneering technology to the state-of-the-art factory we opened one year ago, have enabled us to introduce this new 5-year warranty, proving that our standards are continually increasing and that our customers can have even more trust in the Omega watch they wear”, Aeschimann said.
With the partnership, Aeschimann urged watch collectors and lovers of style to go for Omega wrist watches at Polo Luxury stores in Lagos, Abuja and across the country.
OBINNA EMELIKE
