Nigerite says partnership with distributors aimed to expand, grow businesses

Nigerite Limited, Nigeria’s premier roofing materials manufacturing company, says the partnership  it has with distributors across the country is aimed to expand and grow their respective businesses, hoping that given the nature of their relationship, both parties would continue to experience growth and expansion in their businesses.

At a Distributors Forum in Lagos recently, National Technical Sales Manager of Nigerite,  Abimbola Banjo explained that the forum was aimed to create a win-win situation where both the distributors and  the company could further expand their businesses and make good profit.

He disclosed that the company would invest in new line of products and equipment which would go a long way in its expansion drive, pointing out that the feedback from the distributors would enable the company to look for possible ways to serve them better, just as the forum was an avenue to showcase the company’s new product ‘KalsiCeil Batten’ used as an alternative to wooden tie rods.

According to him, the forum which started in Lagos State last month would run in most of the cities in the South West region including Ogun State and Ilorin the  Kwara State capital.

“As part of our marketing activities and strategy, we have decided to be having regular meetings with our distributors to know how they are going about their businesses, to know some of the challenges that they are facing and to know how we can assist them in improving their performance and to get feedback generally about our products,” he said.

 “We are going to improve on our network too because increasing the turnover and the output means you have to expand your scope; so we as a company are trying to expand our scope, get some more distributors in some other areas and ensure that we achieve our predicted turnover,” Banjo said.

Enumerating the benefits accruing to the distributors like giving them shelter, appreciating them with Long Service Award for those of them that have stayed with the company for over a decade and above, Banjo added that the management of the company would speedily address all the challenges raised at the forum so that the relationship between both parties would continue to be cordial.

While expressing his gratitude to the management of Nigerite Limited, one of the distributors at the forum, Ade Shaleye,  said that he was optimistic that all the challenges raised at the meeting would be resolved by the company.