Globacom ended 2018 and started 2019 as the second largest telecommunications operator in Nigeria with 26.24 percent of the market, behind MTN which remains market leader with 38.92 percent share.
According to updated statistics from the Nigerian Communications Commission (NCC) website, in the month of December 2018, Globacom made 1,982,109 new customers, moving up its subscriber base from 43,273,188 to 45,255,297.
This development has strengthened the position of Globacom as the second largest network while the latest publication shows that Airtel remains in third place after increasing by 1,061,330 subscribers to arrive at 44,180,484 subscribers in December 2018.
This has pushed Airtel to 25.61 percent of cumulative industry subscriber base.
The report further indicates that 9mobile added 555,344 subscribers, as the third largest gainer, to move up to 15,917,015 in December, from 15,361,671 in November while MTN stands at 67,133,009, having added 158,017 in December 2018.
Globacom says its stronger performance in the last few months is consequent upon its constant improvements of its services across the country with massive infrastructural overhauls and optimizations.
The company had, in a press release issued from its Lagos head office on Friday, said that it was working assiduously to further enhance the network experience of its subscribers in 2019. “We are ramping up our network backbone with new critical infrastructure equipment and new avant-garde software solutions that will improve quality of service, quicken problem resolution and deepen customer care operations,” the statement said.
In its determination to delight its customers, Globacom introduced new products which include Oga SIM, which offers 125 percent data bonuses to all new data customers, and Glo Yakata, which rewards customers with data and voice benefits every time they recharge their Glo lines. These products seem to have become increasingly popular with subscribers.
Jumoke Akiyode-Lawanson
