• Friday, April 26, 2024
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Geely Holding Group, subsidiary brands win big at 2020 Autocar magazine awards

Geely Holding Group, subsidiary brands win big at 2020 Autocar magazine awards

Geely Holding Group executives and subsidiary brands won big at the recent 2020 Autocar Awards, where automotive industry achievements from the past twelve months and outstanding career achievements are recognized.

Congratulating Geely Holdings, Mikano International Limited, the exclusive partner of Geely in Nigeria, noted that it is a remarkable achievement which shows the brand’s growing market presence and its contribution to the global auto industry.

Geely Holding continues to deepen its footprints across the globe, especially in Africa, with its recent partnership with Mikano in Nigeria.

“The recognition that we have received from Autocar is the results of more than two decades of continuous internationalization at Geely Holding, where we have focused on developing our internal talent and bringing the best products and services to the consumers,” said Li Shufu, chairman, Geely Holding.

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In a show of strength at the Autocar Awards, Geely Holding’s executive vice president of design, Peter Horbury, was awarded the Autocar Lifetime Achievement award. Hakan Samuelson, Volvo Cars’ chief executive officer, received Autocar’s top award; the Issigonis trophy, while Volvo’s subsidiary, Polestar, was awarded the 2020 Game Changer award.

According to a statement put out by the automaker, Peter Horbury’s lifetime award reflects more than fifty years of dedication to design at leading automotive brands, where he helped develop some of the industry’s iconic cars.

During his tenure at Volvo Cars in the 1990s, Peter was credited with introducing the new sleek design, an approach he extended after the Swedish company was acquired by Geely Holding in 2010.

At Geely Holding, Peter oversaw the growth of Geely Auto’s global design function which has now grown to five studios in Europe, America, China and South East Asia with more than 1000 members of staff.

“With a newly confident, Chinese inspired but internationally focused design language, Geely Auto has seen its sales triple over the last eight years,” the company said.

The Lynk & Co brand, a premium brand positioned between Geely Auto and Volvo Cars was also developed by Peter Horbury’s team in Sweden alongside Geely’s engineering unit, CEVT, and unveiled for the first time in late 2016 before going on sale in China in 2017, where the brand has sold over 300,000 units to date.