BusinessDay

Digital Media Ride pledges to create opportunities for constant learning among youths

Team lead of Digital Media Ride, Eshio Joseph has disclosed that the project creates opportunities for constant learning for Nigerian Youths as the world of Digital Media keeps evolving.

Recently, in Lagos, the 3rd edition of Digital Media Ride, an empowerment series for Nigerian Youths took place with facilitators from all walks of life mentoring more than 50 participants who joined both virtually and physically, with accurate COVID-19 measures being put in place.

Speaking at the digital training, the Team lead of the project, Eshio Joseph, said, “With an increase of 14.9percent in the rate of unemployment according to Statista, there is a need to create a change and empower the youths as much as possible so they can be better and do more for their society.”

The Training had three sessions with several facilitators including Miracle Ewim who took the participants through an explosive session where she explained Linkedin Marketing and how young people can land their dream jobs. Another facilitator, James Taiwo Elizabeth taught the attendees on how to understand their customer journey through Niche Targeting and the Bull’s eye theory.

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The convener of the training, Eshio Joseph Oghanyan left no stone unturned while empowering the participants with insightful key points in Understanding Vanity Metrics and how to strategically gain a new audience.

The training had social media talking with over 14 Million impressions, reaching well above 13 Million accounts. The active engagement of the class led #Digitalmediaride3 to the number 1 spot on the Twitter trends table, as a trending topic in Nigeria. The attendees, including entrepreneurs and tech- based business owners without doubts, had an impactful empowerment experience as they left the event venue highly inspired and empowered with vital information and strategic insights which are key to unlocking new levels of vibrancy in terms of digital solutions.

The Digital Media Ride will continue impacting youths by empowering them with the skills needed to win in today’s digital age.

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