Funmi Sanni, the National Sales Director of Dangote Cement Plc, says Dangote Cement Plc promises to give customers financial wings to fly. She made this statement on Tuesday, during the official launching of the “Dangote Cement Bag of Goodies Season III” promo, which took place at the Sheraton Hotel & Suites, Lagos. A promo targeted at rewarding customers and consumers with mouth-watering prices and cash rewards.
“The Dangote Cement Bag of Goodies Season III is to unveil how to reward our customers and consumers. We are doing this because of our consumers,” she said.
She stressed how important it is for the company’s focus on meeting and exceeding the expectations of consumers has driven the company to become the number one manufacturer of cement in Nigeria.
“Through consumers, we create value by giving them quality products, exceptional service, competitive pricing, and unparalleled consumer value propositions. One of such is the “Dangote bag of goodies” “.
Sanni presented an appreciable fact about how devoted the company has been to empowering members of its value chain, thereby giving them the needed motivation to continue to provide quality services to the company. “We empower our value chain to thrive through the line with consistent intervention programmes like the ‘customer employment truck scheme’, where we have given over 3,000 trucks to our customers.”
The bag of goodies season III, which has not only taken customers by surprise but offers a win-win situation for both the company and the consumers, is, according to her, “a huge investment aimed at rewarding new and existing consumers, especially during these trying times of our nationhood with the much needed financial and material palliatives.”
Read also: Dangote Sugar restates commitment to backward integration policy
Dangote’s objective with this massive promotional campaign “is to create 125 millionaires monthly among whom there will be 25 multi-millionaires.”
“In total, over a billion naira in cash prices is up for grabs for the next months,” she added.
“stimulating the economy that has been negatively impacted by COVID-19, especially in the construction and real estate sector,”
Sanni reminded the audience of the objective of the promo. “This time, Dangote wants to create multi-millionaires.” We want to build the economy of consumers and give them the wings to fly like an eagle. Giving consumers and customers financial wings to fly like eagles. “
The promo, which kicked off yesterday, will end on October 31, 2022.
How to win prizes at the Dangote cement bag of goodies III
Sanni said the following steps must be taken if consumers and customers want to have a chance to win.
“You must buy any of the quality Dangote products, namely the Block Master, 3x, and Falcon. Make sure you buy the promo bag. Open the bag and pick up the scratch card inserted in the bag. Scratch the panel at the back of the card to reveal what you have won,” she instructed.
Fearing the possibility of labourers stealing winning cards in bags of cement, she advised that owners be present when any of their labourers are opening the bags.
The next step, according to her, is for lucky winners to proceed to any of the nearest redemption centres to redeem their prices. Redemption of any of the instant prices can be carried out in any one of the over 200 redemption centres nationwide. They include TV, generators, airtime, and lots more.
“The next step is that in every card, there are alphabetic letters on the front of the card… so you pick D-A-N-G-O-T-E. Once you are able to do that, you are a millionaire. ” She continued.
She, however, noted that the difference between this year’s promotion and last year’s is that, once you are able to pick D-A-N-G-O-T-E and one of the letters has an eagle, you have won yourself N5million.
Sanni advised consumers to scratch gently so that they don’t lose the chance of winning.
“Over 32.3 million units of items are on offer in this promo,” she reminded the audience, using that chance to encourage everyone to spread the word.
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