Access, First Bank improves on brand valuation despite COVID-19 – research

Bailey Oluwabunmi Feb 17, 2021

Access Bank — Globally, the total brand value of the world’s 500 largest banks declined year on year from $ 1.33 trillion to $1.27 trillion

Despite the devastating effects of Covid- 19 pandemic, Access and First Bank, two of the top tier one banks in Nigeria emerged as the major gainers in terms of their brand valuation, a Businessday analysis shows According to data from a recent 2021 top 500 global valuable banking brands by United Kingdom-based Brand Finance, the…

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