The world is changing faster than ever. In just a few years, artificial intelligence has gone from being a futuristic idea to a game-changing tool that businesses rely on every day. From ChatGPT writing emails and AI-powered assistants scheduling meetings to predictive analytics helping companies anticipate customer needs, AI is revolutionizing the way we work. And nowhere is this transformation more evident than in sales.
Yet, many sales professionals still view AI as something distant—something meant for tech companies rather than the daily grind of hitting targets and closing deals. That’s exactly why Kayode A. Kolawole, a business sales leader and Director of Sales at Nagode Industries, is launching his new book, The Salesperson’s Pocket Guide to Artificial Intelligence.
Kolawole, with over two decades of experience in sales leadership, understands how technology is reshaping how salespeople engage with customers. He has witnessed the shift from traditional cold calls and manual CRM entries to AI-driven lead generation and hyper-personalized customer interactions. His book is designed to help sales professionals not just keep up with this evolution but thrive in it.
The timing of this book couldn’t be more perfect. In 2023, over 85% of customer service interactions were handled by AI-powered chatbots, and AI tools like ChatGPT, Google Bard, and Salesforce Einstein are now embedded in everyday business operations. Companies are using AI to automate sales outreach, analyze customer behavior, and craft customized offers at scale. Sales teams that fail to embrace AI risk falling behind in an increasingly competitive market.
But Kolawole’s book isn’t just about understanding AI—it’s about how to use it to sell more, faster, and smarter. It breaks down complex AI concepts into real-world, actionable strategies, showing how sales professionals can automate repetitive tasks, streamline lead management, and use AI insights to personalize every customer interaction.
This book is for everyone in sales—from newcomers looking to gain a competitive edge to seasoned professionals who want to future-proof their careers. Kolawole makes a compelling argument that AI isn’t replacing salespeople—it’s enhancing them. Those who leverage AI will be able to work more efficiently, close deals with greater precision, and deliver value to customers like never before.
Kolawole himself knows the power of adaptation and innovation.
As the first Nigerian and Black Director of Sales at Nagode Industries, he has built a career on navigating change, leading high-performance sales teams, and driving business growth. His expertise and firsthand experience make The Salesperson’s Pocket Guide to Artificial Intelligence a must-read for sales professionals and business leaders alike.
As AI continues to disrupt industries, the question for sales professionals isn’t if they should integrate AI into their workflow but how soon they can do it. Kolawole’s book provides a clear roadmap for success, helping salespeople embrace AI, optimize their sales process, and stay ahead in an AI-driven world. To help salespeople navigate this transformation, Kayode A. Kolawole, a business sales leader and Director of Sales at Nagode Industries, is launching his much-anticipated book, The Salesperson’s Pocket Guide to Artificial Intelligence, after securing a publishing deal with BookSpider. The book is set to become an essential guide for sales professionals looking to embrace AI and stay competitive in a rapidly evolving industry.
We caught up with Kayode Kolawole, and this is what he had to say:
“AI is not here to replace sales professionals; it’s here to make them better. The best salespeople can adapt, learn, and leverage new tools to become more efficient and effective. This book is my way of helping sales professionals understand and embrace AI, not as a threat but as a game-changer that will allow them to close more deals, build stronger customer relationships, and stay ahead of the competition. AI is transforming sales, and those who integrate it into their strategies today will be tomorrow’s industry leaders.”
With the official launch just around the corner, The Salesperson’s Pocket Guide to Artificial Intelligence is poised to make a significant impact on the sales industry, providing sales teams and professionals with the knowledge and tools they need to thrive in the AI era.
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