Emirates to excite Nigerian travellers with launch of Dubai Experience Platform

Nigerians traveling to Dubai for business and leisure will now enjoy a new travel experience as Emirates has just launched the Dubai Experience.

This is an intuitive platform for customers to easily browse, create and book their own customized itineraries including flights, hotel stay, visits to key attractions, and other dining and leisure experiences in Dubai and the UAE.

Nigerians can now book their customized itineraries including flights, hotel stay, visits to key attractions, and other dining and leisure experiences in Dubai and the UAE from the comfort of their homes, offices, and diverse locations. They will also now experience the vibrance of Dubai in a more exciting way.

Whether it is one of the many popular free attractions across the UAE, or one that requires pre-booking and payment, the easy-to-use itinerary planner provides details such as estimated duration, location map and cost, allowing customers to confidently plan and maximize their Dubai and UAE visit.

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Customers can choose from pre-curated itineraries if they are first-time visitors, or if they have specific interests in sports, culture, adventure, or entertainment and the arts. They can also have fun creating their own unique itineraries from scratch, pulling from an extensive list of recommended activities and dining options, or mix and match, using pre-curated itineraries as a starting point.

According to Adnan Kazim, Emirates’ chief commercial officer, Emirates is proud to promote the very best that Dubai and the UAE have to offer on Dubai Experience, which is fully integrated with emirates.com. “This powerful platform offers our customers the ability to plan their Dubai journeys and stopovers, and benefit from exclusive rates and expertly curated recommendations.

“Through the Dubai Experience platform, Emirates aims to add value to our customers and enrich their journeys, and ultimately drive more people to visit our beautiful home and hub in the UAE. We will continue to add more exciting content on Dubai Experience, and look at opportunities to launch it to customers in more markets.”

Ifeoma Okeke-Korieocha

Ifeoma Okeke-Korieocha is the Aviation Correspondent at BusinessDay Media Limited, publishers of BusinessDay Newspapers. She is also the Deputy Editor, BusinessDay Weekender Magazine, the Saturday Weekend edition of BusinessDay. She holds a BSC in Mass Communication from the prestigious University of Nigeria, Nsukka and a Masters degree in Marketing at the University of Lagos. As the lead writer on the aviation desk, Ifeoma is responsible and in charge of the three weekly aviation and travel pages in BusinessDay and BDSunday. She also overseas and edits all pages of BusinessDay Saturday Weekender. She has written various investigative, features and news stories in aviation and business related issues and has been severally nominated for award in the category of Aviation Writer of the Year by the Nigeria Media Nite-Out awards; one of the Nigeria’s most prestigious media awards ceremonies. Ifeoma is a one-time winner of the prestigious Nigeria Media Merit Award under the 'Aviation Writer of the Year' Category. She is the 2025 Eloy Award winner under the Print Media Journalist category. She has undergone several journalism trainings by various prestigious organisations. Ifeoma is also a fellow of the Female Reporters Leadership Fellowship of the Wole Soyinka Centre for Investigative Journalism.