AI in Marketing: Boosting ROI and targeting customers
Marketing focuses on delivering timely, relevant messages to targeted audiences. However, doing so amidst the heavy information flow in today’s...
- Friday, June 19, 2026
BusinessDay
Marketing focuses on delivering timely, relevant messages to targeted audiences. However, doing so amidst the heavy information flow in today’s...
In the past, many young Nigerians, including students and graduates, made a living on the streets, riding okadas to move...
AI agents are most reliable for tasks with clear rules and outcomes like automating emails, managing schedules, handling customer support,...
Nigeria is making significant strides to position itself as a leader in artificial intelligence (AI) education and workforce development. As...
In today’s fast-paced business environment, Nigerian companies are increasingly turning to automation to streamline operations, boost efficiency, and reduce costs....
Nigeria’s population is growing fast, and the need to boost farming has never been greater. A study released by experts...
Are you currently using AI, or planning to introduce AI in your organisation? How secure is your data? Do your...
The businesses in Nigeria and around the world are about to witness a major transformation. At the centre of this...
Artificial Intelligence (AI) is no longer a thing of the future. It’s already transforming businesses worldwide, and Nigerian Small and...
Nigeria’s digital marketing space is a fast-paced sector where creativity meets cultural nuance. With more people online every day, brands...