Tecno Mobile, fast selling android phone and one of the top players in mobile devices manufacturering with significant market shares in Nigeria and across Africa, has made another land mark in the ICT space, with its launch of flagship music phone, Boom J7.
The launch is said to be a clear marketing move which aims to grow market share in the youth market and further position Tecno Mobile as a leader at the high-end mobile segment.
The tecno mobile’s flagship music phone BOOM J7, promises to deliver the best quality of music on mobile devices, using noise cancellation technology with sleek short cuts, taking experience of smart functions to a whole new level powered by the latest Android 5.0 Lollipop.
The BoomJ7, also promises to offer users an amazing amplifier for audiophiles and comes with double power amplifiers to help deliver a bigger, richer and immersive sound, enabling users download more music players from play store and unleash its true potential.
Speaking during the launch of the product, Jesse Oguntimehin, Digital Media Manager, Tecno BOOM J7 said with a consolidated position as a leader in mobile tech across African markets, Tecno Mobile has shifted its market positioning with the launch of BOOM J7 which targets specific niche in the market; inching Tecno ever closer to the top spot as the high-end OEM brand in the minds of Nigerians.
Vane Ni, Marketing Direction of Tecno Mobile believes that the launch of Tecno’s BOOM J7 is a clear demonstration of market insight by the company. The insight that Nigerians love music is well established and not fully exploited.
He added that it once again takes the innovation of pioneering market penetration strategy for which Tecno Mobile has come to be known to develop the right product that meets market expectation on quality music delivered from the next generation of smart entertainment mobile devices.
While shedding more light on the components of the phone, Attai Oguche, Event and Activation manager, BOOM 17 explained that Tecno Mobile’s idea of a holistic mobile entertainment is captured on the BOOM J7 pre-installed music app jam-packed with local and international hit songs that users could either stream live or download directly into their smart phone library.
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