DStv to air re-run of Airtel Touching Lives from April 12

For TV viewers who missed out on the recently concluded 13 episode, the groundbreaking CSR TV series, ‘Airtel Touching Lives,’ DStv has announced a rerun of the reality show on Africa Magic Channel 154.

The rerun, which commenced on April 12, 2015, will air at 8pm every Sunday till July 5, with repeat broadcasts at 8.30pm every Wednesday from April 15 to July 8.

The flagship reality TV show has been a revelation that has set the standard in ‘needs-based corporate social responsibility’ and set in motion an unstoppable cycle of giving that has presented countless beneficiaries with the foundation to build their dreams and fulfill their aspirations.

Season 1 of the series has called to attention a wide spectrum of issues ranging from cerebral palsy to functional blindness, while showcasing how the less privileged in the society are empowered to actualise their dreams. The Touching Lives project has also awakened in the general population of viewers the need to contribute to the well-being of their fellow citizens.

Segun Ogunsanya, CEO/managing director, Airtel Nigeria, said: “Airtel Touching Lives underscores our determination to enrich lives and contribute to humanity. It marks the beginning of a new journey in providing empowerment and a major lifeline for thousands of Nigerians.”

Ogunsanya said he was optimistic that the Airtel Touching lives show will not only resonate with Nigerians but will inspire the privileged people to continuously look for opportunities to assist the needy and the less privileged in the society.

“Airtel Touching Lives programme is an expression of our commitment to alleviating suffering and offering real-time help to displaced persons, the hard to reach and the less privileged in the society.

“Airtel is part of the Nigerian society and we feel the deep pain and hardship confronting many in the communities where we operate. It is our hope that Touching Lives will offer relief to many and help us to connect emotionally with the communities and customers we serve,” he said.

The show, has popular On-Air Personality (OAP), Wana Udobang, as anchor; who adds another dimension to redefinition of television-viewing experience of Nigerians as she captures the moving stories and emotive moments of the beneficiaries and their emancipation from the shackles of poverty, despair and suffering.

The Airtel Touching Lives initiative offers a platform to celebrate humanity, while inspiring hope and enhancing people’s quality of life. It identifies extraordinary people from all walks of life with dire needs and aims at fostering a culture of giving selflessly and nominating extraordinary individuals, who ought to be given a gateway to a better life.

 

ODINAKA ANUDU