StarTimes Nigeria has announced a significant reduction in the prices of its decoders, aiming to make FIFA 2026 World Cup coverage and premium entertainment more accessible to Nigerian households.
The pay-TV operator said the new pricing initiative is designed to ensure more Nigerians can enjoy uninterrupted access to live football action and a wide range of entertainment content throughout the tournament period.
The promotional offer is available nationwide through StarTimes retail outlets, accredited dealers and authorised distribution partners.
Speaking on the development, StarTimes Nigeria Marketing Director, Oke Umurhohwo, said the move reflects the company’s commitment to inclusive access to global football.
“The FIFA World Cup is a global celebration that brings people together through football. At StarTimes, we believe every Nigerian should have the opportunity to be part of the excitement. By reducing the prices of our decoders, we are making it easier for more households to access quality football coverage, premium entertainment, and the value that StarTimes delivers every day,” Umurhohwo said.
The company noted that the price slash comes as millions of football fans across Nigeria prepare to follow every match, goal and key moment of the World Cup.
Beyond football, StarTimes subscribers will continue to enjoy a broad mix of local and international programming, including movies, series, news, documentaries, children’s content, music, lifestyle shows and educational channels.
StarTimes also revealed that the decoder price cut forms part of a wider World Cup engagement campaign, which includes customer rewards of up to ₦50 million, fan activations, viewing events and promotional subscription packages during the tournament.
The company urged Nigerians to take advantage of the new pricing and join millions of viewers relying on its platform for affordable sports and entertainment coverage.
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